The Washington Post

How Singles’ Day Became Biggest Shopping Spree Ever

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In just over a decade Alibaba Group Holding Ltd. turned Singles’ Day, a quirky celebration of Chinese singlehood, into the world’s biggest shopping event, drawing in hundreds of millions of people across the globe. This year’s extravaganza, which features mega-star Taylor Swift, will be closely watched by investors keen to gauge how willing Chinese consumers are to spend as economic growth threatens to slip below 6%, and U.S.-China trade tensions drag on. It’s also the first time up-and-coming A

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Author : By Lulu Yilun Chen and Robert Fenner | Bloomberg

Publish date : 2019-11-10 17:29:51

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